There is a growing understanding of the connection between the arts and the economy, although there have been relatively few attempts to fully capture the connection between culture, creativity, and economic activity. TXP has addressed portions of this phenomenon in previous work, as we measured the economic impact of music in 2001, not-for-profit arts groups in 2003, and film in 2004. This paper attempts to more fully “paint the picture” in Austin of the influence of the cultural sector (defined to include music, film/digital media, not-for-profit performing arts, visual arts, and tourism related to the arts) on the local economy by updating the findings contained in the previous three studies, as well as further extending the analysis to better capture the local connection between the arts and tourism.
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